Mumbai-based Label Corp Pvt. Ltd, which runs online home décor and fashion portal TheLabelLife.com, has raised $3.1 million (Rs 20 crore) from Kalpavriksh, financial services firm Centrum’s private equity arm. “We want to acquire new customers, though 70% of our revenue comes from repeat customers. This money will be used for customer acquisition,” Preeta Sukhtankar, founder of Label Corp, told VCCircle.
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